BE:FIRST Announces First Global EP "WATCH ME", Single "BRUCE WAYNE" feat. Flo Milli Now Out

BE:FIRST - "BRUCE WAYNE" feat. Flo Milli, ATL Jacob Official Music Video (click image to watch on YouTube)

BE:FIRST, a J-pop group under SKY-HI's BMSG label, officially announced a major step toward the U.S. music market with the release of their single "BRUCE WAYNE" featuring rapper Flo Milli. The single marks BE:FIRST's first material under a new distribution partnership with The Orchard.

"BRUCE WAYNE" was produced by ATL Jacob with lyrics from Starrah (known for collaborations with Rihanna, Drake, and Camila Cabello) and Taylor Ross (Normani, Pitbull, Bebe Rexha). The track is the lead single from the EP "WATCH ME" — described by BE:FIRST as their first "global" EP, slated for release on September 18, 2026.

The EP will also feature a collaboration with BIA along with production by Tommy "TBHits" Brown. All six BE:FIRST members (Manato, Ryuhei, Sota, Junon, Shunto, Leo) are reportedly undergoing intensive preparation, including English lessons and media training with their new U.S. team.

Release Info

• Single: "BRUCE WAYNE" feat. Flo Milli — out now
• EP: "WATCH ME" — releasing September 18, 2026
• New distribution: The Orchard (US), hello82 (physical), Nebula17 (A&R/marketing)

Listen officially on:
🎧 Spotify (embedded below)
🎧 Apple Music

Source: billboard.com (via amzmag.app), kjwl.com

Title: BE:FIRST Announces First Global EP "WATCH ME", Single "BRUCE WAYNE" feat. Flo Milli Now Out; Writen By SYAHDU MUSIC; Rating Blog: 5 dari 5

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